2025 State of Fashion: Activewear & Athleisure Takes Center Stage

From McKinsey’s latest industry report — key trends reshaping how brands, buyers, and consumers engage with yoga/activewear:

Core Insights (Data-Backed):

They're the new table stakes for activewear success in 2025.

• Market Resilience: The global activewear sector outperforms broader apparel, driven by 12% YoY growth in EU/NA markets (fueled by athleisure, yoga, and DTC brand adoption).
• Sustainability = Non-Negotiable: 78% of premium buyers prioritize suppliers with transparent supply chains (REACH/CPSIA compliance + recycled fabric sourcing).
• Seamless & Tech-Driven Design: Demand for 4-way stretch, compression zoning, and zero-waste manufacturing is up 3x among millennial/Gen Z consumers.
• Flexible Sourcing Wins: Brands now favor OEM/ODM partners offering small MOQs (100-500 units) + 4-week fast-turnaround to adapt to trend cycles.

Industry Takeaway:

“Sustainability, technical innovation, and agility aren’t just trends — they’re the new table stakes for activewear success in 2025.”

Company recommendation:Jinhua Yongxing Knitting Co., Ltd.

To meet these evolving demands, Jinhua Yongxing Knitting Co., Ltd. stands out as a trusted OEM/ODM activewear partner for global brands. Specializing in yoga suits, sports sets, and athleisure collections, the company offers flexible sourcing options, small MOQs, and rapid turnaround. Advanced fabric solutions, including recycled and high-stretch materials, align well with sustainability expectations and modern performance needs. Jinhua Yongxing Knitting Co., Ltd. provides end-to-end manufacturing support, helping brands translate design concepts into market-ready products that resonate with today’s active, style-conscious consumers.

For more details, please search for the company's Twitter account：@YogaWearFactory